A boutique brokerage company representing Manufacturers to Food Retailers nationwide
WHO WE ARE
Concept 2 Consumers operates a boutique brokerage company, based in NW Arkansas and Florida, representing Manufacturers to Food Retailers nationwide. We specialize in the development of brands and products within both national and local channels. Our expertise, knowledge, and relentless commitment to both the client and customer is the driving force of our success.
For over 20 years, we have specialized in areas such as merchandising, category management, and marketing services to producers of food products. We are attuned to changes, and market trends, and in that area have worked diligently to build a varying portfolio of lines. We feel that our understanding of the marketplace, coupled with our contacts at the Buyer and Corporate Levels in Key Accounts, is exceptional.
We help manufacturers sell their products by leveraging our networks and market knowledge relying on our exceptional integrity and retailer relationships. We believe it’s not only WHAT you know, but also and especially WHO you know.
OUR PRINCIPALS
C2C represents Principals who we can support in the marketplace and who share our commitment for quality and service. We are committed to applying our experience, skill, and knowledge of the marketplace to our Principals. In turn, we will represent their products and programs with a drive and conviction that will be unrivaled by our competitors.
OUR CUSTOMERS
C2C represents Customers who value the quality of our products, our service and added value we bring to them as an outsourcing resource. Our expertise can also help our customers with solutions for category growth.
OUR FOCUS
All categories within supermarket, specialty, and independent chains: Grocery, Bakery, Deli, Confectionery, Snacks, and Natural Specialty.
Market Channels: Supermarket-Grocery, Bakery, Deli, Club, Wholesale Grocers, Convenience, Cash & Carry, Specialty & Gift, Natural Foods, Vend/Bulk, Foodservice, Military, Schools/Government, Cruiselines, and Export.
oUR SERVICES
Consulting: Packaging and labeling advice, price list and promotional program development, sell sheet and point of sale, logistical assistance, "Go to Market" strategy.
Sales and Distribution: Deliver year over year volume growth.
Merchandising: Ideal product placement to make the item succeed.
Collaborate: Work closely with retailers and our customers to ensure successful programs.
Customer Service: The way it should be.
Product: Innovation & Development consultation.
Trade Show: Strategy/Booth Design.
Marketing Collateral: Development of brochures, POS materials, etc.
Distributor Programs: Development and negotiations.
Broker Selection and Management: Creating and managing sales infrastructure is critical to your success. We create a national broker network and then manage that network to be sure that your product line is effectively marketed.
WHERE EXPERTISE MEETS RELENTLESS COMMITMENT!
